It amazes me that there are actually people who can countenance being involved in making an ad like that and still sleep at night.

OK, let's put all the people who made, paid for, and endorse this commercial inside a sealed room full of co2!

They'll be green in just a few days!

You know it is true to a point though...Plants do need CO2.

I'm excited for what the next crisis is going to be...You just never know what disaster in coming around the bend that you need to give more money to fix!

The problem though is - it's an argument in the form of "if some is good, then more is better!" - however, "If some water is good, then more is better" gets you in the ark-building business pretty fast, for instance. CO2 is zootoxic and it is a potent greenhouse gas - neither of these are controversial scientific facts, and both can be proven beyond question by a middle school kid with common kitchen gear and a mouse. This is a sad, sick last-ditch attempt by an industry that is already screwed and refuses to come to grips with that fact. It will catch up with them (and the rest of us) one way or another.

T, this is just another one of those entropy issues I think - stuff breaks and it costs to fix it. It sucks, but you're right - there are always gonna be these things lurking around the next corner - greenhouse gases, Osama bin Laden, drinking water pollutants, Iranian nuclear pretensions - sometimes you just have to roll up your sleeves and deal with them if you want to secure the future.